A growing number of students are considering how their values meet up with the production style of campus events. At USC the Environmental Student Assembly wanted to showcase that big events can be green events. Rock The Bike was up to the challenge. One of the cool things that the student organizers contributed was the ‘sponsorship’ of individual bikes by campus organizations. Note the signs on handlebars… Campus orgs got exposure in exchange for providing volunteer pedalers. No power outages all night (except when we tried to plug in a fog blaster 😉 ).